How should the researcher explain their research instrumentation? which is As the primary researcher, the researcher will conduct all interviews. The role of the researcher will be to guide the conversation using the interview guidelines, ensure all relevant topics are covered, and probe deeper into interesting or unexpected responses. This research's primary data collection method will be in-depth, semi-structured interviews. These interviews will allow for a comprehensive understanding of the business practices of dog breeders. The semi-structured format will balance consistency across interviews and the flexibility to explore unique aspects of each breeder's business practices. The interview guidelines will serve as a roadmap for each interview. They will include a list of open-ended questions and topics to be covered, such as breeding practices, business models, ethical considerations, and challenges the breeders face. These guidelines will ensure consistency across interviews while allowing for flexibility to explore unique responses. All interviews will be recorded using a high-quality audio recorder. Participants will be informed of the recording and asked for consent at the start of the interview