Question
How to respond to the following DQ answer. Do you agree The six core elements of strategic planning all revolve around the elements of defining
How to respond to the following DQ answer. Do you agree
The six core elements of strategic planning all revolve around the elements of defining your vision, creating a mission, setting objectives, developing strategies, outlining an approach, and getting down to tactical methods to achieve success ( Overgaag, 2022). These elements and concepts must all be carefully thought out and vetted prior to implementation. Southwest, or SWA was in contention for a large amount of time slots for flights from La Guardia airport with is a major hub for metro New York travel.
This would be a major move in the airline industry and place SWA on the map as a major player. Could they handle this increase or would it not reflect their current mission, vision, and values? The executive management team did a masterful job in blending the new service area into the SWA family while still retaining their mission and values of customer service, quick on boarding times, and valuable fair to their customers. The key for SWA was in creating a value based, familial work place environment that created both happiness and a service forward style of performance that then lent to great customer service to its patrons. By now tapping into a major New York hob they could even reach more potential customer base and revenue. This increase in revenue could help maintain and purchase more planes for the fleet and increased flight schedule. This could also help with rising fuel costs, as well as outfit planes with entertainment services for its customers.
The revenue increase also helps balance the free baggage model that helped make SWA a sought after company for frequent travelers. In terms of large scale companies, the challenge is first creating the buy in, but them applying the new concepts and ideologies to large workforce. This is handled by top level leadership leading by example then by getting buy in from the formal and informal leaders throughout the organization to carry the message throughout. Another way this is mitigated is by bringing members of all levels throughout the organization when creating your strategic plan including the mission, vision, and values. This is key in creating pride and ownership in the finished product and the company itself.
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