1.  How will you use digital marketing to enhance brand awareness?
2.  Identify two digital marketing methods that can be used for brand awareness and support with reasons.
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   • 3. Define short-term and long-term goals for brand awareness in the digital marketing strategy.
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   • 4. How will you determine the balance between the digital and traditional marketing?
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   • 5. How will the identified methods help you reach the target audience?
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   • 6. How will you measure the performance of your marketing efforts?
   •  7.  Use search engine optimization(SEO) to improve search performance. 
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   • 8. Identify five keywords you will use to improve web search performance, and justify your strategy for keyword selection.
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   • 9. How will you redesign or rewrite the content of your website to support SEO strategy?
   •  10. Describe the inbound marketing efforts. 
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   • 11. How can they help in brand awareness?
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   • 12. Define the required content strategy for inbound marketing.
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