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How would you describe IKEA's overall approach to international expansion? What were some of the important successes and challenges it experienced along the way?
How would you describe IKEA's overall approach to international expansion? What were some of the important successes and challenges it experienced along the way?
Explain International Management?
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IKEAs overall approach to international expansion can be described as strategic and focused on adapting its business model to local markets while maintaining its core values and brand identity Some ke...
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Business Ethics A Stakeholder And Issues Management Approach
Authors: Joseph W. Weiss
7th Edition
1523091541, 978-1523091546
