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How would you evaluate the 2018 World Cup from an economic perspective? How would you measure the success or lack of success from an economic

  1. How would you evaluate the 2018 World Cup from an economic perspective? How would you measure the success or lack of success from an economic perspective?
  2. The case study talks about the potential for France to capitalize on additional sponsors. Do some research on the Internet and report the information you find about new sponsors for France's national team.
  3. Describe some of the social benefits that arise from a sports mega-event like the World Cup.

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