hrome File Edit View History Bookmarks People Window Help X Simulatio BSG Corporate Lobby Law #9 ch 07 commun mine.ppt: MA, https://www.bsg-online.com/users/quaxt/#/simaiz/commencing Given the following data from a recent Comparative Competitive Efforts page in the CIR: Your Industry Your Company Average -- s. Ind. Avg +9.5% INTERNET SEGMENT $83506.225 6,000 Retail Price ($ per pair) Search Engine Advertising ($000s) Free Shipping S/Q Rating Model Availability Brand Advertising Celebrity Appeal Brand Reputation Online Orders (000s) -3.6% +31.7% -16.7% +15.0% 45.9% +17.1% -20.3% -20.3% 20.0% 6.3 16,500 14,350 O Que O Que O Ques Pairs Sold (000s) | Market Share(%) 8.0% 100% Based on the above data for your company, which of the following statements is false? Your company's percentage competitive advantages and disadvantages on the 8 competitive factors affecting Internet sales and market share resulted in a net overallAnswe competitive disadvantage of a size sufficient to produce a below-average 8.0% market O-No Art share s biggest percentage competitive advantage in the Internet Segment related to the S/Q rating of your company's branded footwear Your company had a price-based competitive advantage of 9.5% Your company's branded sales volume and market share in the Internet segment were negatively impacted by your company's competitive effort in model availability. Your company's branded sales volume and market share in the Internet segment were negatively impacted by your company's low celebrity appeal rating Copying, redistributing, or website posting is expressly prohibited and constitutes copyright violation Copyright 2019 by Glo-Bus Software, Inc Previous Next >