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https://www.academia.edu/5457530/How_competitive_forces_shape_strategy 1. Analyze the strengths of different forces that are manifested by the underlying economics rooted in the cafe industry - rather than from competitors

https://www.academia.edu/5457530/How_competitive_forces_shape_strategy

1. Analyze the strengths of different forces that are manifested by the underlying economics rooted in the "cafe" industry - rather than from competitors like Starbucks.

2. Formulate a strategy for the new business.

3. Develop one differentiation strategy for this business with reference to "Starbucks."

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