Hypothesis Testing

"Factors Affecting Trust in Market Research relationships"

Journal of Marketing $1993$

Referring to the article 'Factors affecting trust in Market Research Relationships', identify the factors affecting trust?

How many constructs have been used to measure the perceived researcher interpersonal characteristics? Cite them.

How many variables $($items$)$ have been used to measure each of the above constructs? What is the measurement scale related to these items?

How many hypotheses have been stated by the authors?

What are the hypotheses stated by the authors concerning the impact of perceived researcher interpersonal characteristics on user trust in the researcher?

What is the statistical method used to validate the theoretical framework suggested by the authors $($Figure $1$ page $83)?$

Was hypothesis $2$ supported? Why? State the conclusion related to the testing of this hypothesis?

Was hypothesis $3$ supported? Why?