I am really struggling with formatting this right sorry, could someone please explain and lay it out for me?

this is in Australian Marketing and market in general but sources from online and other countries can be used as well.

Appreciate the help.

Question as seen in report:

Research and report on the current issues affecting the marketing communications industry. Within the report, identify the impact of 2 new and alternative communication technology on the marketing communications industry. The final submission MUST be in a report style (an executive summary is not necessary)