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I. Define Public Relations in this Context: In the given scenario, what does the term Public Relations mean to you? How would you articulate the
I. Define Public Relations in this Context:
In the given scenario, what does the term "Public Relations" mean to you?
How would you articulate the role of PR in managing the fallout of a cybersecurity breach?
II Identifying Stakeholders:
Who are the key stakeholders in this crisis situation?
How would you prioritize and engage with these stakeholders to address their concerns?
Communication Strategies:
III. Discuss the importance of preserving the company's reputation during a crisis.
What steps would you take to rebuild trust with customers and investors?
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I Define Public Relations in this Context In the context of a cybersecurity breach public relations PR refers to the strategic communication and relationship management efforts undertaken by an organi...
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Contemporary Human Resource Management Text And Cases
Authors: Tom Redman, Adrian Wilkinson
4th Edition
0273757822, 9780273757825
