I did the below SWOT of an organization, but now I have to answer the following question and I am stuck and need some help.

Indicate briefly the implications of the factors identified on the organization and determine the strategies that the organization may employ to gain and/or maintain a competitive advantage.

Strength

• Provides a broad range of products and services: The provides a wide range of products and services to its clients ranging from trust services, wealth management, corporate services, funds administration services, registered and principal office and investments and focuses on customization of products designed to meet the need of its clients.
• Staff welfare: There has been a low staff turnover as the company has retained staff members by introduction of various training and development programs which allows employees to utilize their skills and talents effectively. There is an incentive system in place where employees are rewarded at the end of the year for their accomplishments.
• Provides diversification: The company has a large number of clients from diverse backgrounds from all over the world and has equipped the organization with staff members from various ethnic backgrounds to meet the needs of their diverse clientele.
• Strong Corporate Social Responsibility: the company is very committed to maintaining its image by fulfilling its social responsibilities by making corporate donations to various charities and drives, which has been a yearly sponsorship, those that benefit from their generous offers includes the Cancer Society, with the Walk for the Cure. They have partnered with various organizations by giving back to the community, one such event is donating school bags with school supplies to different schools on Island.

Weakness

• Cyber Security - The company conducts a wide range of business and transaction internationally by the use of online platform, which tends to be a target for cybercrime.
• Under staff - With the high volume of work there is not enough persons employed and because of this employees spend long hours working trying to meet deadlines when reports are due especially in dealing with clients from difference time zones across the globe.
• Staff Stagnation: Some employees who has been with the company for upwards of 30 years has taken a complacent attitude and have not engaged in further educational growth and thereby creates hindrance for promotional growth.
• Fees - the current fees being charges for services are comparatively low when compared to other Trust Companies on Islands.

Opportunities

• Development of technology:with the current boom in technology there is the opportunities for the company to use these kinds of technology to increase efficiency thereby enabling them to decrease cost. One example of this is regular business trips to clients overseas can be done via Zoom or other online meeting rooms.
• Adapting to consumer behaviour: The company's clientele are aware of what they want and what they do not want when conducting business with CIBC, they are aware of the changes that affect them, with this in mind, the company is able to adapt to the needs and nature of their clients and this will help to grow future opportunities.
• Expanding Geographic location: With the wide range of clientele this provides an opportunity for the company to gain access to new markets and talent pools.

Threats

• Global Competitors - There is an additional competitive pressure in the Trust/Wealth Management industry as there is major increase in the incorporation of new Trust businesses locally and an influx from overseas opening branches in these territories.
• Strong regulatory environment: In recent years there has been increased in regulatory fees which poses a threat to the company as clients are free to delve into looking for cheaper fees in other jurisdictions.
• Reduction in investors:The Company as seen its share of reduction in business because of the global Covid-19 Pandemic. Offshore banks have reduced its footprints in the Country by either cancelling their license or has placed their companies in voluntary liquidation. These uncertainties makes it difficult for the company to be remain vigilant in its normal course of business.