I get the Wall Street Journal and the Chicago Tribune. At the end of the day I sometimes look at the papers that are unread and feel as though I need to read them to justify the trees that were cut down to produce them and the delivery effort that went into getting them to my office and home. At these times I am falling into the trap of:

options:

1.the psychophysics of perception

2.counting implicit costs rather than explicit ones

3.the anchoring effect

4.erroneously considering sunk costs