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I have an idea for tummy control, compression yoga/workout leggings. However need assistance with the framing the marketing plan, thank you! What is the problem/need
I have an idea for tummy control, compression yoga/workout leggings. However need assistance with the framing the marketing plan, thank you!
- What is the problem/need the product/service solves or addresses?
- Who is the customer, in demographic terms?
- What is the customer's psychographic?
- Where is the customer located -- what is the geography?
- Consider the 5 Ps --- product, place, promotion, price, people. You will need data on the marketing mix for all sections of the marketing plan.
- At least ten examples of solid data that proves your topic is viable for market planning
- How is your product or service innovative? What does it do that makes it innovative?
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