I have attached the list of principles in the screenshots below:

• What business strategy would you take to run your business, achieve your business goal, and make your business competitive?
• Based on the principles discussed in the book, how would you implement the business strategy by using the principles? (You do not need to use all principles, just choose the ones that are relevant to your strategy).

effective as a leader than you were before - and that is your benet. People are more likely to do what you would like them to do when you use . . . PRINCIPLE 9 Make the other person happy about doing the thingyou suggest. In a Nutshell BE A LEADER A leader's job often includes changing your people's attitudes and behavior. Some suggestions to accomplish this: PRINCIPLE 1 - Begin with praise and honest appreciation. PRINCIPLE 2 Call attention to people's mistakes indirectly. PRINCIPLE 3 - Talk about your own mistakes before criticizing the other person. PRINCIPLE 4 Ask questions instead of giving direct orders. PRINCIPLE 5 Let the other person save face. PRINCIPLE 6 - Praise the slightest improvement and praise every improvement. Be \"hearty in your approbation and lavish in your praise." PRINCIPLE 7 Give the other person a ne reputation to live up to. PRINCIPLE 8 - Use encouragement. Make the fault seem easy to correct. That is what every successful person loves: the game. The chance for self expression. The chance to prove his or her worth, to excel, to win. That is what makes footraces and hogcalling and pie eating contests. The desire to excel. The desire for a feeling of importance. PRINCIPLE 1 2 - Throw down a challenge. InaNutshell WIN PEOPLE TO YOUR WAY OF THINKING PRINCIPLE 1 The only way to get the best of an argument is to avoid it. PRINCIPLE 2 Show respect for the other person's opinions. Never say, \"You're wrong.\" PRINCIPLE 3 - If you are wrong, admit it quickly and emphatically. PRINCIPLE 4 Begin in a friendly way. PRINCIPLE 5 Get the other person saying \"yes, yes\" immediately. PRINCIPLE 6 - Let the other person do a great deal of the talking. PRINCIPLE 7 Let the other person feel that the idea is his or hers. PRINCIPLE 8 - Try honestly to see things from the other person's point of view. PRINCIPLE 9 PRINCIPLE 6 - Make the other person feel important-and do it sincerely. In a Nutshell - SIX WAYS TO MAKE PEOPLE LIKE YOU PRINCIPLE 1 - Become genuinely interested in other people. PRINCIPLE 2 - Smile. PRINCIPLE 3 - Remember that a person's name is to that person the sweetest and most important ound in any language. PRINCIPLE 4 - Be a good listener. Encourage others o talk about themselves. PRINCIPLE 5 - Talk in terms of the other person's interests. PRINCIPLE 6 - Make the other person feel mportant-and do it sincerely.PRINCIPLE 1 Don't criticize, condemn or complain. PRINCIPLE 2 Give honest and sincere appreciation. PRINCIPLE 3 Arouse in the other person an eager want