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I have been using outdoor for years with great effectiveness, said the ad manager. The problem is that outdoor doesn't seem to be working for
I have been using outdoor for years with great effectiveness," said the ad manager. "The problem is that outdoor doesn't seem to be working for our new ad campaign. Our message is somewhat complicated and takes a little time to process," he said. Which of the following disadvantages of outdoor is probably the reason for the ad's failure in the outdoor venue? Group of answer choices high cost long closing times short exposure duration
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