Question
I need constructive comment on the statement below Vision Spirit Halloween is a private company that has one of the largest merchandise selections, increasing store
I need constructive comment on the statement below
Vision
Spirit Halloween is a private company that has one of the largest merchandise selections, increasing store counts over prior year in both US and Canada, capitalizing on untouched regions, and maintaining prior year "temporary" store location leases. By keeping a watchful eye on new markets and jumping on trends, they to offer the latest in Halloween costumes and accessories.The Spirit Halloween mission statement - 'So Much Fun It's Scary' is also crucial to the shopping experience. In a 2020 article,An Interview with Spirit Halloween, "We have lots of animatronics on display andwe set the store out as if it's a haunted house so customers can interact with the product..."
Per the company website, "Spirit Halloween is the largest Halloween retailer in the country with over 1,400 locations in strip centers and malls across the U.S. and Canada. Celebrating more than 38 years of business, Spirit is the premier destination for all things Halloween, offering one-stop shopping for costumes, accessories, home and outdoor dcor, party goods and our exclusive animatronics." Spirit of Children raises money in-store and online and through vendor donations to support the Child Life department at hospitals across the United States and Canada. The program has raised over $77 million. On a personal note, even though I was employed by Spirit Halloween and commend the charitable contributions, I do find the price points of their costumes on the higher price point and the quality of some of the costumes questionable, perhaps I'm frugal. Clearly there is high consumer demand with 500+ million in revenues increasing year after year and also set to have a movie released in 2022.
Reference
Parr, J. (2020, October 23).An interview with... spirit Halloween. Party Worldwide. Retrieved July 17, 2022, from https://partyworldwide.net/talking-to-spirit-halloween/
Biron, B. (2021, October 28).The rise of spirit halloween: How the Spencer Gifts-owned chain took over American strip malls and turned itself into a meme of the retail apocalypse. Business Insider. Retrieved July 17, 2022, from https://www.businessinsider.com/the-rise-of-spirt-halloween-retail-apocalypse-photos-history-2021-10#in-2020-there-were-a-record-12200-store-closings-in-the-us-leaving-an-estimated-159-million-square-feet-in-vacant-retail-space-as-the-coronavirus-ravaged-national-businesses-20
Phan, T. T. (2021, October 19).How spirit Halloween became a $500m+ business. The Hustle. Retrieved July 17, 2022, from https://thehustle.co/10192021-spirit-halloween/
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