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I need help with these questions, regarding the company Imperial Brands ( IMB ) B . Industry Situation and Company Plans Describe the industry and

I need help with these questions, regarding the company Imperial Brands (IMB) B
.
Industry Situation and Company Plans
Describe the industry and its outlook; then summarize the company
s future plans based on your research and on reading the annual report. Be sure to read the letter to the stockholders. Include relevant information about the company
s plans from that discussion. Be sure that you provide citation for all your sources.
C
.
Financial Statements
Income Statement: Is the format most like a single
-
step or multistep format? Determine gross margin, income from operations, and net income for the last two years; comment on the increases or decreases in these amounts.
Balance Sheet: Show that Assets
=
Liabilities
+
Stockholders
Equity for the past two years.
Statement of Cash Flows: Are cash flows from operations more or less than net income for the past two years? Is the company expanding through investing activities? What is the company
s most important source of financing? Overall, has cash increased or decreased over the past two years?
D
.
Accounting Policies
What are the significant accounting policies, if any, relating to revenue recognition, cash, short
-
term investments, merchandise inventories, and property and equipment?
E
.
Financial Analysis
For the past two years, calculate and discuss the significance of the following ratios:
Liquidity Ratios
Working capital
Current ratio
Receivable turnover
Average days
sales uncollected
Inventory turnover
Average days
inventory on hand
Payables turnover
Average days
payable
Operating cycle
Financing period
Profitability Ratios
Profit margin
Asset turnover
Return on assets
Return on equity
Long
-
Term Solvency Ratios
Debt
-
to
-
equity
Interest coverage
Cash Flow Adequacy
Cash flow yield
Cash flows to sales
Cash flows to assets
Free cash flow
Market Strength Ratios
Price
/
earnings per share
Dividends yield

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