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I need help with this assignment! 1. What is the marketer's total cost if total impressions are 760,000 and the advertiser bid $0.95 CPM? 2.

I need help with this assignment!

1. What is the marketer's total cost if total impressions are 760,000 and the advertiser bid $0.95 CPM?

2. A marketer had 3,400 ad clicks on its recent display ad. If the marketer made 56 completed sales as a result of its ad, what is the CR?

3. What is the marketer's CPC if they spent $8,000 and had 2,460 clicks on their ad?

4. A marketer's advertising expenditures were $32,000 and resulting sales was $106,000. What is the marketer's ROAS?

5. What is the CPM if the marketer has a $6,000 ad spend and its ad is served 440,000 times?

6. With an ad budget of $1,000 and an average CPC of $2.50, how many clicks can the advertiser receive before their budget is exhausted?

7. With an unlimited budget, an average CPC of $1.00, a CTR of 1.8%, and 60,000 impressions, how much will the advertiser spend?

8. With an average CPC of $2.00, how high does the conversion rate need to be in order to reach a goal CPA of $10?

9. If the marketer has a $3,000 budget, an average CPC of $0.50, and a conversion rate of 5%, what is the marketer's CPA?

10. How many conversions can the marketer get for $3,000?

Here are the formulas!

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DIGITAL MEDIA METRICS

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