I need some assistance with this case study on Jumia Nigeria from Retail to the Marketplace by Ramon Casadesus-Masanell and Namrata Aurora. The breakdown includes Problems/Issues, Possible Solutions, Recommend Solutions, and Expected Outcomes. These write-ups are designed to be executive strategic decision documents written so that your immediate report-to would be able to read, understand, and implement your strategic decisions. Questions should be included such as Would a marketplace model dilute Jumia's reputation with customers? Would the move limit their competitiveness against Konga? If Nigeria's structural weaknesses undermined the retail model, why should they assume a marketplace model would be less Vulnerable