Question
I need some guidance/examples for the following table. For context, I am wanting to establish a new sustainable takeaway container for a already well established
I need some guidance/examples for the following table.
For context, I am wanting to establish a new sustainable takeaway container for a already well established company. Below is some guidance but I am a little unsure of the table that's below.
"This might include a discussion of Sales Promotion (eg contests, giveaways, free samples, coupons); Advertising (eg radio, television, magazines, social media); Public Relations (eg donation to charities, hold special events for the disadvantaged, dealing with media and any potential negative situations); Personal Selling (eg using Sales Representatives to provide advice and sell your product/service); Direct Mail (eg personalised email campaigns, personalised physical mail posted through Australia Post) and Telemarketing (eg using telephone contact lists to phone potential customers)"
Promotional Mix
Rank | Channel | Promotional Activity | Metrics |
Thank you.
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