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i need some help regarding capsim. im currently on round three but my products market share is the lowest amongst competitors so far. would anyone

i need some help regarding capsim. im currently on round three but my products market share is the lowest amongst competitors so far. would anyone be able to take a look at my pictures and give me some tips and advice for round three and future rounds?
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Liabilities & Owner's Equity $0 Accounts Payable : 4.8% Current Debt: 0% $0 Retained Earnings : 36.2% Long Term Debt: 29.5 % 2,760 $ 10.86 Common Stock: 29.4% $1.00 $ 5,995 $ Finances Plant Improvements Total Investments (5000) Sales of Plant & Equipment Common Stock Shares Outstanding (000) Price Per Share Earnings Per Share Max Stock Issue ($000) Issue Stock (5000) Max Stock Retire ($000) Retire Stock (5000) Dividend Per Share Current Debt Interest Rate Due This Year Borrow (5000) Cash Positions December 31, 2022 December 31, 2023 0 $ 1,499 $ 0 $ 0.00 Long Term Debt Retire Long Term Debt ($000) $ 0 Issue Long Term Debt ($000) O $ 0 Long Term Interest Rate 10.3% Maximum Issue This Year O $5,414 A/R Lag 30 (days) A/P Lag 30 (days) Outstanding Bonds Series Number Face Amount Current Yield 2022 Close 8.9% $ 2,867 $ 0 $5,452 $ 10,556 12.0S2024 13.0S2026 10.052031 10.652032 $ 1,733 $ 2,600 $ 2,480 $ 5,283 11.7% 12.0% 10.2% 10.4% $ 102.94 $ 108.50 $98.29 $ 101.82 Name Promo Budget Price Gross Revenue Sales Budget Benchmark Your Prediction Forecast Variable Contrib Less Costs Margin Promo/Sales Able $ 32.00 $ 1400 0 1400 1,344 $ 43,005 $ 26,421 $ 16,584 $ 13,784 Almas $ 38.00 $ 1300 1400 5 0 $ 182 $ 163 $ 19 ($ 2,681) NA $0.0 $0 $0 0 $0 $0 $0 $0 NA $0.0 $0 $0 0 $0 $0 $0 $0 NA $0.0 $0 $0 0 $0 $0 $0 $0 Total $ 2,700 $ 2,800 1,349 0 $ 43,187 $ 26,584 $ 16,603 $ 11,103 A/R Lag (days) : 30 A/P Lag (days) 30 Revenue Forecast Unit Sales Forecast 60 1.5 1,344 $43,005 40 1 Revenue forecast (in 000's) Unit Sales forecast (in 000's) Low : 1121 20 0.5 52,863 High: 223 Able High: 5 Almas Able Almas Variable Cost Marketing Margin After Marketing Low High WOTE DOVOU V W Schedule Staffing Able Almas NA NA NA Total Last Year This Year 1,344 5 - . 1,349 201 167 Unit Sales Forecast O Inventory On Hand 454 0 454 100% 100 % 202 167 Production Schedule 1240 o 1,240 131 129 Production After Ady. 1,228 0 0 1,228 Needed Complement Complement % 0 Complement 1st Shift Complement 2nd Shift Complement Overtime% Turnover Rate New Employees Separated Employees Recruiting Spend 71 0.0% 7.0% 38 0.1% 6.9% Margins Almas Able NA Almas NA 12 NA 14 97 35 2nd Shift Production% 29.2% 0.0% 0.0% 0.0% 0.0% $5000 $ 5000 30 80 Labor Cost/Unit $7.36 $11.36 $0.00 $0.00 $0.00 Training Hours Productivity Index 102.0% 107.3% $69 $12.30 $22.64 $0.00 $0.00 $0.00 $175 Material Cost/Unit 0 Total Unit Cost o Contribution Margin Recruiting Cost O Separation Cost Training Cost Total HR Admin Costs $267 $19.66 $34.01 $0.00 $0.00 $0.00 $511 38.6% 10.5% 0.0% 0.0% 0.0% Physical Plant Able NA Almas NA NA Total 960 240 1,200 1st Shift Capacity Buy/Sell Capacity 0 Automation Rating 0 0 0 5.5 1.5 5.5 1.5 New Autom. Rating O Investment (5000) $0 $0 $0 $0 $0 $0 Max Invest $ 15,209 Name Pfmn Size MTBF Able 6.4 13.5 17500 Revision Date Age at Revision R&D Cost Perceptual Map (at end of this year) $0 Almas 10.2 9.1 25000 19-Mar-23 0.0 $216 20 18 16 14 12 NA 0.0 0.0 0 $0 o NA 0.0 0.0 0 $0 $0 Size 10 Almas NA 0.0 0.0 0 8 6 Total $216 4 2 0 0 2 4 6 8 10 12 14 16 18 20 Performance Material Cost Age Profile 6 12.3 Able 12.3 4 Perceived Age in Years 0 Almas 0 50 52.5 512.5 $15 55 57.5 510 Material Cost in dollars 0 New Material Cost Old Material Cost Able Almas Liabilities & Owner's Equity $0 Accounts Payable : 4.8% Current Debt: 0% $0 Retained Earnings : 36.2% Long Term Debt: 29.5 % 2,760 $ 10.86 Common Stock: 29.4% $1.00 $ 5,995 $ Finances Plant Improvements Total Investments (5000) Sales of Plant & Equipment Common Stock Shares Outstanding (000) Price Per Share Earnings Per Share Max Stock Issue ($000) Issue Stock (5000) Max Stock Retire ($000) Retire Stock (5000) Dividend Per Share Current Debt Interest Rate Due This Year Borrow (5000) Cash Positions December 31, 2022 December 31, 2023 0 $ 1,499 $ 0 $ 0.00 Long Term Debt Retire Long Term Debt ($000) $ 0 Issue Long Term Debt ($000) O $ 0 Long Term Interest Rate 10.3% Maximum Issue This Year O $5,414 A/R Lag 30 (days) A/P Lag 30 (days) Outstanding Bonds Series Number Face Amount Current Yield 2022 Close 8.9% $ 2,867 $ 0 $5,452 $ 10,556 12.0S2024 13.0S2026 10.052031 10.652032 $ 1,733 $ 2,600 $ 2,480 $ 5,283 11.7% 12.0% 10.2% 10.4% $ 102.94 $ 108.50 $98.29 $ 101.82 Name Promo Budget Price Gross Revenue Sales Budget Benchmark Your Prediction Forecast Variable Contrib Less Costs Margin Promo/Sales Able $ 32.00 $ 1400 0 1400 1,344 $ 43,005 $ 26,421 $ 16,584 $ 13,784 Almas $ 38.00 $ 1300 1400 5 0 $ 182 $ 163 $ 19 ($ 2,681) NA $0.0 $0 $0 0 $0 $0 $0 $0 NA $0.0 $0 $0 0 $0 $0 $0 $0 NA $0.0 $0 $0 0 $0 $0 $0 $0 Total $ 2,700 $ 2,800 1,349 0 $ 43,187 $ 26,584 $ 16,603 $ 11,103 A/R Lag (days) : 30 A/P Lag (days) 30 Revenue Forecast Unit Sales Forecast 60 1.5 1,344 $43,005 40 1 Revenue forecast (in 000's) Unit Sales forecast (in 000's) Low : 1121 20 0.5 52,863 High: 223 Able High: 5 Almas Able Almas Variable Cost Marketing Margin After Marketing Low High WOTE DOVOU V W Schedule Staffing Able Almas NA NA NA Total Last Year This Year 1,344 5 - . 1,349 201 167 Unit Sales Forecast O Inventory On Hand 454 0 454 100% 100 % 202 167 Production Schedule 1240 o 1,240 131 129 Production After Ady. 1,228 0 0 1,228 Needed Complement Complement % 0 Complement 1st Shift Complement 2nd Shift Complement Overtime% Turnover Rate New Employees Separated Employees Recruiting Spend 71 0.0% 7.0% 38 0.1% 6.9% Margins Almas Able NA Almas NA 12 NA 14 97 35 2nd Shift Production% 29.2% 0.0% 0.0% 0.0% 0.0% $5000 $ 5000 30 80 Labor Cost/Unit $7.36 $11.36 $0.00 $0.00 $0.00 Training Hours Productivity Index 102.0% 107.3% $69 $12.30 $22.64 $0.00 $0.00 $0.00 $175 Material Cost/Unit 0 Total Unit Cost o Contribution Margin Recruiting Cost O Separation Cost Training Cost Total HR Admin Costs $267 $19.66 $34.01 $0.00 $0.00 $0.00 $511 38.6% 10.5% 0.0% 0.0% 0.0% Physical Plant Able NA Almas NA NA Total 960 240 1,200 1st Shift Capacity Buy/Sell Capacity 0 Automation Rating 0 0 0 5.5 1.5 5.5 1.5 New Autom. Rating O Investment (5000) $0 $0 $0 $0 $0 $0 Max Invest $ 15,209 Name Pfmn Size MTBF Able 6.4 13.5 17500 Revision Date Age at Revision R&D Cost Perceptual Map (at end of this year) $0 Almas 10.2 9.1 25000 19-Mar-23 0.0 $216 20 18 16 14 12 NA 0.0 0.0 0 $0 o NA 0.0 0.0 0 $0 $0 Size 10 Almas NA 0.0 0.0 0 8 6 Total $216 4 2 0 0 2 4 6 8 10 12 14 16 18 20 Performance Material Cost Age Profile 6 12.3 Able 12.3 4 Perceived Age in Years 0 Almas 0 50 52.5 512.5 $15 55 57.5 510 Material Cost in dollars 0 New Material Cost Old Material Cost Able Almas

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