I on Help Pisa Pura a seller of frozen plaza, is considering troducing a heather version of its puza that will below in cholesterol and corranno trans fans. The firm expects at sales of the new prawie 123 million per year. While many of these sales will be low outomers, Pisa Pizza emates that 37% will come from womers who wilch to the new er plantead of buying the original version a. Assume customers wil spend the same amount on other version What level of incrementales is associated with introducing the new puza? b. Suppose that 40% of the customers who will witch from Pisa Pizza's original plaza to its healthier wil wc to another brand Pisa Pira does not introduce a heather Watlevel of incremental sales is associated with Introducing the new plaza in this case? a. Assume customers will spend the same amount on either version What level of incremental sales assed with introducing the new poza? The incremental des associated with introducing the new plaza will be s milion (Round to two decimal places)