I want to find out if selling my moms homeade cookies which everyone suggests, Is it too much of a risk to quit my job, and open a store to sell the cookies. I decided to find out whether selling coolkies online or starting an e-commerce is feasible and a better option than opening a brick and mortar store? develop a succesful ecommerce business model by discussing and addressing the following eight elements of a business model (chapter 2 in E-Commerce business technology society 2023 17th edition)

Value proposition

revenue model

market opportunity

competitive environment

competitive advantage

market strategy

organizational development

management team

make conclusions and recommendations to remedy any risks associated with online business