i want to solve number 12-31

uppot capacity Problems 2-30 Balanced scorecard and Compamy The company sells the player to discount store xpensive than similar products sold by Scott's competitors, but the Maxus offers just DVo playbs compared with DVD and Blu-ray playback offered by competitor Nomad Manufacturing Furthermore, the Maxus has experienced production problems that have resulted in significant rework costs strategy. Scott Company manufactures a DVD player caled the Ma Myl the country This playar is significantly less has an excellent reputation for quality 1. Draw a simple customer preference map for Scott and Nomad using the attributes of prica Nomad's model and playback features. Use the format of Exhibit 12-1 s Scott's current strategy that of product differentiation or cost leadership Scott would like to improve quality and decrease costs by improving processe to reduce rework. Scott's managers believe the increased quality will increase sa map as in Exhibit 12-2 describing the cause-and-effect relationships among th training workers les. Draw a strategy e strategic objectives u would expect to see in Scott's balanced scorecard each strategic objective, suggest a measure you would recommend in Scott's balanced scorecar 12-31 Strategic analvsis of operating income (continuation of 12-30). Refer to Problem 12-30. As a result of the actions taken, quality has significantly improved in 2013 While rework and unit costs of the Maxus have decreased. Scott has reduced manufacturing capacity because capacity is no longer needed to support rework. Scott has also lowered the Maxus's selling price to gain market share and unit sales have increased. Information about the current period (2013) and last period (2012) follows. 2012 2013 1. Units of Maxus produced and sold 2. Selling price 3. Direct materials used (kits*) 4. Direct material cost per kit* 5. Manufacturing capacity in kits processed 6. Total conversion costs 7. Conversion cost per unit of capacity (row 6 8. Selling and customer-service capacity 9. Total selling and customer-service costs 8,000 $95 10,000 $32 14,000 $280,000 $20 90 customers 11,000 $30 11,000 $32 13,000 $260,000 $20 90 customers 16,200 180 row 5) Tow B) $135n $150 10. Selling and customer-service capacity cost per customer (row 9 + row 8) " A kit is composed of all the major components needed to produce a DVD player Conversion costs in each year depend on production capacity defined in terms of kits that can be processed, not the actual kits started. Selling and customer-service costs depend on the number of customers that Scott can support, not the actual number of customers it serves. Scott has 70 customers in 2012 and 80 customers in 2013 1. Calculate operating income of Scott Company for 2012 and 2013. 2 Calculate the growth, price-recovery, and productivity components that explain the change in operat- ing income from 2012 to 2013 Comment on your answer in requirement 2. What do these components indicate? 3