Identify a company in a Red Ocean that markets a product against plenty of competition. This can be the same company you plan on using for your Week 1 Assignment (Initial Company Research) or a different one.

How many products can you identify that compete directly with it? Name at least three.

In The Competitive Context Facing Contemporary Enterprises, the authors suggest several critical reasons for increased competition. Which ones do you think are affecting your company the most, and why?

In Shifting Organizational Priorities for Analysts and Analysis, the authors suggest principles that can improve a company's analytical ability. Which ones do you think would help your company the most, and why?