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Identify a product or service that has been introduced within the last 1 2 - 1 8 months. Evaluate the marketing plan that the company
Identify a product or service that has been introduced within the last months. Evaluate the marketing plan that the company has used to build the brand and increase sales. Specifically, what is the company's target market for this product? Describe the company's marketing mix: Its combination of product, price, place, and promotion. Describe the company's value proposition.
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