Identify an organizational change effort requiring a strategic communication plan

• Describe the change effort - what's changing and why? - what's the expected outcome?
• Identify stakeholders - who will be effected & how?

Develop a basic communication outline

• How will this effort be communicated - identify all mediums
• Include a timeline
• Explain the basic communication strategy - for example
  • Primary message
  • Costs & Benefits
  • Risks if any
  • Timing of the change
  • Q & A?