Answered step by step
Verified Expert Solution
Question
1 Approved Answer
Identify consumer/residential and business segments that form potential customer base for smart thermostats. This section is complete, Examples of segments are: Consumer/residential- home owners &
- Identify consumer/residential and business segments that form potential customer base for smart thermostats. This section is complete, Examples of segments are: Consumer/residential- home owners & landlords in urban or rual areas. With either single or multi family homes. Then broken down further (deographicaly) ie age income, married or single.
- Select three segments that should be targeted by smart thermostat vendors. Using the criteria listed in Figure 2 below, evaluate the attractiveness of each segment that the companies should target. Use research/data to support your answer. See the segment evaluation criteria below. (30 points)
- Identifiable: Explanation
- Substantial: Explanation
- Reachable: Explanation
- Responsive: Explanation
- Profitable: Explanation
question 3. List and explain purchase criteria that are likely to be important to a residential as well as a business customer when purchasing smart thermostats.
This questions needs to be formeatted with headings and subheadings. Referances are required. All of the reports I'm finding require payment, or don't provide enough information.
Step by Step Solution
There are 3 Steps involved in it
Step: 1
Get Instant Access to Expert-Tailored Solutions
See step-by-step solutions with expert insights and AI powered tools for academic success
Step: 2
Step: 3
Ace Your Homework with AI
Get the answers you need in no time with our AI-driven, step-by-step assistance
Get Started