Identifying Consumer Behaviour Terms from "Under the Influence Podcasts"

Earlier in the term I had put a supplementary resource for the course: Podcasts by Terry O'Reily

For this online discussion assignment I want you all to choose a different episode. Make sure you start a new discussion topic and name your topic in a way to include to original date of airing, and the title of the podcast (i.e.April 16, 2020: S9E16 - Brand Envy 2020)

You can't choose the same episode as another student. There are many to choose from athttps://www.cbc.ca/listen/live-radio/1-70-under-the-influence

Identify an episode Terry O'Reilly talks about one or more of the Consumer Behaviour topics we discussed throughout the term. Discuss how the topic was described in the episode, and provide at least two examples offered by Terry O'Reilly for the concept/concepts you have chosen.

Once you provide one example of your own, make sure you review at least one other example provided by one of your classmates, and offer an example of your own to the Consumer Behaviour topic discussed. Your own podcast example/explanation will be worth 7 points. The response/example you provide for your classmate will be worth 3 points.