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If a consumer previously exhibited strong brand loyalty what is the most likely explanation for a customer who visited the hair salon after a gap
If a consumer previously exhibited strong brand loyalty what is the most likely explanation for a customer who visited the hair salon after a gap of over 140 days since the previous visit. ?
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Financial Reporting and Analysis
Authors: Lawrence Revsine, Daniel Collins, Bruce Johnson, Fred Mittelstaedt, Leonard Soffer
7th edition
1259722651, 978-1259722653
