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If a marketer of carpet cleaners advertised that the beginning of Daylight Saving Time would be a great time to spring ahead with fresher carpets,
If a marketer of carpet cleaners advertised that the beginning of Daylight Saving Time would be a great time to "spring ahead with fresher carpets," it would be using which strategy to grow sales? Ide...
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Principles of Marketing
Authors: Philip Kotler, Gary Armstrong
14th Edition
132167123, 132997266, 9780132997263, 978-0132167123
