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If a product initially fails to live up to the customer's expectations, which dimension of quality might salvage the sale and the company's reputation? Psychological
If a product initially fails to live up to the customer's expectations, which dimension of quality might salvage the sale and the company's reputation?
Psychological impressions
Fitness for use
Support
Value
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Introduction to Management Science
Authors: Bernard W. Taylor
11th Edition
132751917, 978-0132751919
