If we have an estimated units sold of 1,000 thermostat, How to explain the price changes from $179.99. To $190 to $200 in the pricing of Google Nest Thermostat based on this table:

Price changes from $179.99

	Markup based on selling price
Selling Price	$174.99	100%
Cost
Markup

	Markup based on cost
Selling Price
Cost		100%
Markup

Price changes to $190 to $200

	Markup based on selling price
Selling Price	$190 to $200	100%
Cost
Markup

	Markup based on cost
Selling Price
Cost		100%
Markup

Price
Action 1	Example of current pricing (regular price, feature price, frequency of features, etc). You must show a price here. The original price of the Google Nest Learning Thermostat varies, but based on the search results, it ranges from $179.99.	Example of suggested pricing actions (e.g. regular price increase or decrease; feature price increase or decrease; frequency of features, etc) We think that a suitable price, considering the competitive market and the availability of similar products, a price point around $190 to $200 could be suitable.	(explain why you are recommending this change) This pricing strategy would position the product at a premium level by improving the product and making it stand out and have a competitive advantage , potentially increasing profit margins while still being competitive in the market What other explanation?