Question
If you were the person in charge of a drug manufacture moving from a patent-protected position to a position of competition with generic manufacturers, what
If you were the person in charge of a drug manufacture moving from a patent-protected position to a position of competition with generic manufacturers, what would you do? For example, would you adjust manufacturing processes in-house and revamp processes tosell yourown generic brand while continuing to sell the original prescription drug at a higher price? Or would you buy one of the generic drug companies and bring them into your responsibility and let them manufacture the drug for you? Or would you think about "tolling" a generic brand with a production company?
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