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If you worked for a company that manufactured bicycles, what factors would you emphasize if your company adopted each of the different value disciplines?
If you worked for a company that manufactured bicycles, what factors would you emphasize if your company adopted each of the different value disciplines?
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The value disciplines framework proposed by Michael Treacy and Fred Wiersema identifies three primary strategies that companies can adopt to deliver v...
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Marketing
Authors: Dhruv Grewal
3rd Canadian edition
1259105040, 1259105043, 1259030659, 1259030652, 978-1259030659
