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II. The Role of Geography and the Firm (1.5 points) ( Country: MEXICO, Firm: AMERICA MOVIL/Claro, Industry: Telecommunication) - The role of geography and firm

II. The Role of Geography and the Firm (1.5 points) ( Country: MEXICO, Firm: AMERICA MOVIL/Claro, Industry: Telecommunication)

- The role of geography and firm performance: physical features of the region,transportation networks, climate, demographics, development indicators, the culture and history of the region in influencing the performance of the firm (Use Chapter 1 concepts).

-Use also a PEST framework to analyze the major environmental influences on the firmperformance- Political, Economic, Social and Technological environment.

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