Question
Imagine that you are a marketer for one of the following companies: Amazon.com, Apple Computer, Starbucks, Burger King, or a nationally recognized company of your
Imagine that you are a marketer for one of the following companies: Amazon.com, Apple Computer, Starbucks, Burger King, or a nationally recognized company of your choice. Decide whether your company will expand internationally into Mexico, India, or China. Write a brief report outlining and describing the issues your company must consider regarding each of the following environmental areas: economic, social-cultural, technological, and political-legal.
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Comparative international accounting
Authors: Christopher nobes, Robert parker
9th Edition
273703579, 978-0273703570
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