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Imagine that you run the brand revenue forecast for next year using alpha coefficients of .8, .5, and .3 and get the following MAPE calculation
- Imagine that you run the brand revenue forecast for next year using alpha coefficients of .8, .5, and .3 and get the following MAPE calculation results: 5% for alpha of .8, 7% for alpha of .5, and 8.5% for alpha of .3. Which forecast is better and should be reported as the most accurate prediction:
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