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Imagine that you run the brand revenue forecast for next year using alpha coefficients of .8, .5, and .3 and get the following MAPE calculation

  1. Imagine that you run the brand revenue forecast for next year using alpha coefficients of .8, .5, and .3 and get the following MAPE calculation results: 5% for alpha of .8, 7% for alpha of .5, and 8.5% for alpha of .3. Which forecast is better and should be reported as the most accurate prediction:

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