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Imagine yourself being the head of marketing at a multinational pharmaceutical company that targets individuals ranging from children, adults and senior citizens. As a marketing

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Imagine yourself being the head of marketing at a multinational pharmaceutical company that targets individuals ranging from children, adults and senior citizens. As a marketing executive it is your duty to create a trusted brand, emphasize quality products and provide value to your end customers. 1) How would you advise your sales people when communicating with the end users/customers of your product? 2) What methods of communication would you have with your customers? On/Offline 3) If there is a manufacturing error or recall within your pharma products, what would be a step by step (1-5) action plan to convey this contamination to the masses? Please answer each question with a minimum length of 35 sentences each

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