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Imperial Logistics Africa is the leading logistics supplier in South Africa. As a supplier of products and services, correct pricing is critical. As marketing manager

Imperial Logistics Africa is the leading logistics supplier in South Africa. As a supplier of products and services, correct pricing is critical. As marketing manager of Imperial, it is your task to set the prices of products and services. Explain the seven (7) step process and apply it to Imperial's business customers. Select the most appropriate pricing strategy for Imperial and motivate your

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