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Implement an ABC system at Netflix to allocate content licensing costs to different genres. Identify cost drivers related to licensing fees, viewership hours, and platform

Implement an ABC system at Netflix to allocate content licensing costs to different genres.

Identify cost drivers related to licensing fees, viewership hours, and platform usage.

Allocate costs to genres like action, drama, and comedy based on their popularity and licensing costs.

Analyze genre profitability using ABC allocations and recommend strategies to optimize content acquisition and user engagement.

Cost Drivers

Allocation Basis

Annual Cost Allocation ($)

Licensing Fees

Amount of fees

$50,000,000

Viewership Hours

Number of hours

$30,000,000

Platform Usage

Amount of usage

$20,000,000

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