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In 1996, Arnold and Maria Starks opened the l-italLife Fibress Center in Cocoa Beach, Florida. This business was ttre culmination of a dream of the

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In 1996, Arnold and Maria Starks opened the l-"italLife Fibress Center in Cocoa Beach, Florida. This business was ttre culmination of a dream of the Starks tn open their own health and fitness business, after having worked in this indusn'y for others for several years. 15 husband and wife, Arnold and Maria have thoroughly enjoyed the opportunity tn work together over the last five years in building a successful family business. l-"itl-Life is somewhat different than many other businesses in the personal fitness industry in that it is not simply a gymnasium facility stocked with errercise equipment for use by paying customers. Instead, the Starks's business plan was to create a learning center that emphasized offering classes on fitness techniques and skills that could be learned by patrons from trained instructors. The fees paid by members of the center for these classes make up the largest of the three sources of revenue for the business. r'snother revenue source is the initial membership fee paid by center members upon joining FitJLife. The other revenue source is the sale of fitness supplies in the store located in the center. This store carries both fitness clothing (e.g., work-out suits, sweat bands, etc.) and also nutritional supplements {e.g., vitamins, protein powders, etc.}. As the business has grown and developed, Arnold and Maria have found that the volume of paperwork associated with nrnning the business has also substantially increased, and has become very difficult to properly maintain. They are concerned that their business will not be able to successfully continue growing without a more timely and accurate means of maintaining the records of the business. This realization has led them to decide that the adoption of a computer- based record keeping system is in their best interests. They have invited several system development consulting firms, including yours, to visit them to discuss their business needs, and to propose an automated solution. They will review the proposed solutions from the competing consulting firms and will ultimately select one firm to develop and implement their final system. FL systems analyst with your consulting firm has already conducted an initial interview with the Starks and has provided the information contained below on the Fit-Ll-Life Fitness Center. You and the other members of your consulting group will take this information and go forward with your plan for presenting the Starks with a system solution that you hope will win their approval

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