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In 2015, the Gap was producing shirts as part of Product Red, which generates money for HIV/AIDS programs in Sub-Saharan Africa. In that year, the
In 2015, the Gap was producing shirts as part of Product Red, which generates money for HIV/AIDS programs in Sub-Saharan Africa. In that year, the Gap was named "Most Philanthropic Company of 2015" by the United Nations. However, a New York Times found that the Gap donated less than $.20 from the sale of every shirt to support HIV/AIDS as part of the program. Gap's profits that year were $125 million. The New York Times accused the Gap of engaging in : the free rider problem, green washing, red washing , eco-consumerism , astroturf
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