In 2019, Iconix Brand Group, Inc., entered into an agreement with Sparks Glencoe Korea Co., Ltd., which is a wholly-owned subsidi FILA Korea, Ltd. Under the agreement, Sparks has the exclusive rights to design, manufacture, and market STARTER footwear in Ko exchange for a fee and royalty payment. Which mode of global entry for Iconix does this best describe? O Direct exporting O Licensing O Contract manufacturing O Acquisition / merger O Greenfield investment