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In 300 to 600 words please in detail thank you. How would you use the six-step strategic management process to help IKEA address the many
In 300 to 600 words please in detail thank you.
How would you use the six-step strategic management process to help IKEA address the many external environmental challenges and changes created by COVID 19, and how would you use it to help IKEA keep and improve strengthen its market share in the country India while still meeting the commitments of a responsible corporate citizen / market leader if you were the country manager of IKEA?
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Market Based Management
Authors: Roger Best
6th edition
130387754, 978-0130387752
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