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In a post-pandemic world, Disney wants to manage its risk by diversifying its business and expand the breadth or depth of its product line. What
In a post-pandemic world, Disney wants to manage its risk by diversifying its business and expand the breadth or depth of its product line. What kind of new product can the company launch and why? as they cannot rely as much on vacations and theme parks for revenue.
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Marketing The Core
Authors: Roger A. Kerin, Steven W. Hartley, William Rudelius
5th edition
9780077517083, 78028922, 77517083, 978-0078028922
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