Question
In a recent article by CNBC titled: Google to cut marketing budgets by as much as half, directors warned of hiring freezes the impact of
In a recent article by CNBC titled:"Google to cut marketing budgets by as much as half, directors warned of hiring freezes"the impact of Covid-19 on the world of marketing is highlighted.
Please read the article:
https://www.cnbc.com/2020/04/23/google-to-cut-marketing-budgets-hiring-freeze-expected.html
a)How do you think such a cut in marketing budgets would impact google?
b)Has marketing been affected in your line of work? Was the affect positive or negative? If you were the Chief Marketing Officer (CMO) in your line of work, would you cut the marketing budget? Why or why not? And if so, for how long?
c)We covered many topics in this semester. In your personal opinion as an executive, which topic do you believe will help you the most in your career? Explain.
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