In a regression of perceived long$-$term investment value $($LTIV$)$ on size $($S$),$ bookto$-$market $(\frac{B}{M}),$ and management quality $($MQ$),$ the following coefficients $($all significant$)$ were estimated:

LTIV $=-\mathrm{.}86+\mathrm{.}15log(S)-\mathrm{.}11log(\frac{B}{M})$

$+\mathrm{.}85MQ$

Discuss what can be learned from this regression $($which appears in Shefrin, H$.,$ and M$.$ Statman, $1995,$ "Making sense of beta, size, and book$-$to$-$market," Journal of Portfolio Management $21($no$.2),26-34).$