Question
in a research study, a group of women was divided at random into two groups: Group A and group B. They were labeled A and
in a research study, a group of women was divided at random into two groups: Group A and group B. They were labeled A and B, but to help you remember for this Q, let us call them Group Wendy and Group Nancy. Every woman in each of the two groups was shown two pens to choose from, one was colored purple and the other was colored green. However, to women in Group Wendy, the purple pen was presented as "Made for Women." To Women in Group Nancy, no such slogan was added to the purple pen. As to the green pen, to both the groups the green pen was presented without any slogan. Now, we would expect that in Group Nancy, where both the pens were presented without any slogans, more women would prefer purple color pen (as purple is a feminine color). Indeed, the purple pen was chosen by more than 50 percent of the women in Group Nancy. (Remember, for Group Nancy, N in Nancy rhymes with N in No as in No slogan for either pen.)
Now, the questions is, In Group Wendy (W in Wendy is like W for Women as in the slogan "Made for Women"), would you expect more women to choose the purple pen (which was, in addition to being purple in color, a feminine color, had the slogan "Made for Women.") or more women to choose the green pen?
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