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In a study, a group of consumers (Group A) were told that a particular food item was 75% fat-free; another group (Group B) was told
In a study, a group of consumers (Group A) were told that a particular food item was 75% fat-free; another group (Group B) was told it contained 25% fat. Group A consumers rated the food to be healthi
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Exploring Management
Authors: John R. Schermerhorn, Daniel G. Bachrach
5th edition
978-1119117742, 1119140293, 1119117747, 9781119140290, 978-1119231936
